Free Online Marketing Courses and Certifications
Are you interested in expanding your digital marketing knowledge? Whether you are a pro or a newbie, you’ve come to the right place. In today’s blog entry we are covering some of our favorite free digital marketing courses that will help you get your strategies on route to success.
Can you learn digital marketing on your own?
Definitely! At Bexi we are firm believers in making digital marketing more accessible to everyone (and we are not alone). There are countless online learning platforms out there that are sharing their knowledge with the world so anyone can take advantage of emerging technologies and effectively promote their business.
From Free Social Media Certifications to Free SEO Marketing Courses there are many topics surrounding digital marketing that you can learn and apply to your business. But keep in mind that although these are free courses, some of them might charge if you want to be certified or receive a diploma.
Let’s get to it…
Social Media Free Courses
Alison Social Media Courses
With the recent increase in popularity of social media such as TikTok and Instagram’s Reels, becoming a content wizard is a no-brainer if you want to promote your business on the internet. That’s why we can’t recommend Alison’s courses enough. From insights to create successful strategies to answering the ever-asking question: “what should I post?” here you’ll find everything you need. Get Started
Facebook & Instagram Business Courses
If you want to learn everything there is to know about Facebook and Instagram, then this is the place for you. Become an expert on Facebook Business, learn the tools and acquire the needed skills to design and launch successful advertising campaigns on Social Media. Learn more here.
Free Ads Manager Courses
If the previous option seemed too complicated, you are definitely not alone! That’s why we launched an online platform capable of creating and launching social media campaigns in just a few clicks. Reduce implementation time and costs with Bexi. Discover more.
Free Inbound Marketing Courses with Certification
Inbound Marketing Courses – Hubspot
When it comes to free digital marketing resources you can’t go wrong with Hubspot. They have countless certifications accepted by companies all around the world. Learn about techniques and develop an understanding of the core tactics of inbound marketing. You need to create an account but believe us, it is worth it. Start here.
Free Content Marketing Courses with Certification
Free Content Marketing Course – Hubspot
On the internet, content is king. But creating appealing content is more challenging than it sounds. There are many things to take into consideration before even planning what to post on your website or social media pages.
In this 6 hour course you’ll learn to produce effective content on a consistent basis, create and repurpose content that both humans and search engines will love, and become a stronger, leaner, and more strategic content marketer. Don’t miss it!
Free Content Marketing Plan Course – SEMrush
In this 13-part crash course you’ll dive into the inner workings of content marketing and learn how you can use content to complement and promote your brand online. A great place to start for those eager to learn about content creation and online advertising. Enroll today!
Free Content-Led SEO Course – SEMrush
As marketers one of the most common questions we get asked is: what is SEO? But such a complex and ever-changing topic cannot be explained easily. Or can it? If you want to understand how SEO has an impact on your business, market share, and online presence. You can’t miss this all-around course that explains how to rank your website without spending any dime on digital advertising. Get started!
Free Advertising Marketing Courses with Certification
Business online advertising Course – Google
If you ever wondered: Does Google offer free courses? The answer is yes!
Here’s one we like about the best practices any business owner and entrepreneur can follow to successfully promote their brand across Google’s many tools such as maps, online searches, images, and more! Start here.
Free online PPC course: PPC fundamentals
Is your PPC too high? This course is created for anyone who wants to learn what it takes to become a pay-per-click specialist, or to be able to launch and manage PPC campaigns on their own. It will help you avoid losing money on Google Ads by teaching you how to create effective, successful, and profitable PPC campaigns. Read more about it!
Free online PPC course: PPC fundamentals
This is the course for you if you want to start or are already running PPC campaigns or are involved in search marketing. In this course, you will learn how to deliver smarter ad campaigns that maximize conversions on your paid search ads. Enroll today!
Free Google Ads Courses
When it comes to Google Ads there are many things you need to know before launching your campaign. Make sure you know every detail on how the largest search engine on the internet displays your ads. This course covers all the different ad formats Google uses to promote your brand. Check it out!
Google Ads Display Certification
Validate your expertise using Google Display to deliver results that get the most from your display advertising investment. Certified users will demonstrate their ability to develop effective Display strategies and campaigns that achieve specific marketing goals. Enroll now!
Free Free Digital Marketing Courses
Free Google Certifications
Looking to promote your business with Google’s help? Are you interested in learning how Android works? Maybe you’d like it to make it big on YouTube…
Learn everything related to Google’s platforms in one place. Get started today!
Free Google Digital Marketing Course
Master the basics of digital marketing with our free course accredited by Interactive Advertising Bureau Europe and The Open University. There are 26 modules to explore, all created by Google trainers, packed full of practical exercises and real-world examples to help you turn knowledge into action. Learn more here.
SEO Courses and Certifications
Free Technical SEO Certification – Blue Array
Blue Array’s SEO course is one of the most complete on the market. It is designed for both in-house SEOs and those working in an agency. It is suitable for beginner to intermediate SEOs experts that are looking to learn something new or expand their knowledge on how to optimize websites. Enroll for free.
SEO Training Course – HubSpot Academy
A great beginner’s guide to Search engine optimization (SEO). Learn how to improve your website to increase visibility on popular search engines such as Google and Bing. In this certification course, you’ll learn all things SEO, including website optimization, link building, keyword research, and much more. Start today.
SEO course: Backlink Management Course
Whether you’re an advanced marketer who’s been building links for years, or you’re brand new to the game and you want to learn more about managing links. Upon course completion, you’ll be able to actually conduct your own day-to-day link building campaign. Sign up.
Online SEO Training Academy – Yoast
Yoast is one of the biggest authorities when it comes to Search Engine Optimization. If you want to learn from the best, then you are in the right place. Sign up to their academy and gain complete access to all of their courses on how to improve your website’s ranking. Sign up here.
Benefits of a Digital Marketing Certificate
That’s all the courses our marketing team has on their top-of-mind. If none of them caught your eye, worry not. There are many more on the internet that we didn’t link in here, you are one Google Search away from amazing knowledge.
If you are serious about sharpening your marketing skills, then go ahead and enroll in any of these courses. We guarantee they will look great on your LinkedIn profile, especially since we are in an age where digital marketing is in constant evolution. Remember, what’s trending now, might not be tomorrow. It is best to stay updated with any market changes.